To enter the Seven Lions brand is to open a door into another world. A world of fantasy and heroes, a world of the fantastic, a world of magic. It is a brand constructed with a sense of deeper mystery and intention that lingers in every visual. Like the music itself, the brand suggests a strong narrative that always seems to be just on the edge of discovery. From the beginning a strategic partnership was created to create cohesion across all platforms and a framework in which the myriad of communications could be guided by while leveraging the unique direction of the client's music and tastes.
Role: Art Direction, Brand architecture, Copywriting, Design, Narrative design, Photography